|Articles|May 15, 2002

BioPharm International-06-01-2002
Volume 15
Issue 6

Targeted Biomarketing: Helping Biotech Businesses Grow

by Eric DeRitis, Real PR Network Communicating presents an image of openness, engendering trust; when you don't communicate, people soon think the worst. Biopharmaceutical companies frequently ignore corporate marketing until too late in the game: Public relations should start at inception to help companies start out correctly.

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Negotiating and Structuring Strategic Alliances

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Finding Funding in Biotechnology: Keeping the Companies Alive

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Biotechnology Patent Holders Beware! A Supreme Court Ruling may Significantly Reduce the Value of Your Patent Portfolio

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Guest Editorial: Enabling Collaboration in the Pharmaceutical Industry

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Stem Cells and Xenotransplantation: Ethics, Patents, and Politics

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Unlocking the Value of R&D: Managing the Risks

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Viewpoint: United Kingdom highlights biomanufacturing capabilities

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Creating Effective Biopharmaceutical QA/QC Organizations: Your People are the Key

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Inside Washington: Safety, Risk, and Biotechnology Regulation

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Criminal Penalties for Theft of Biological Material

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